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Narrative and Media

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Management number 231642808 Release Date 2026/06/18 List Price US$11.02 Model Number 231642808
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Narrative and Media, first published in 2006, applies narrative theory to media texts, including film, television, radio, advertising, and print journalism. Drawing on research in structuralist and post-structuralist theory, as well as functional grammar and image analysis, the book explains the narrative techniques which shape media texts and offers interpretive tools for analysing meaning and ideology. Each section looks at particular media forms and shows how elements such as chronology, character, and focalization are realized in specific texts. As the boundaries between entertainment and information in the mass media continue to dissolve, understanding the ways in which modes of story-telling are seamlessly transferred from one medium to another, and the ideological implications of these strategies, is an essential aspect of media studies. Read more

ISBN10 0521617421
ISBN13 978-0521617420
Language English
Publisher Cambridge University Press
Dimensions 6.93 x 0.78 x 9.72 inches
Item Weight 1.21 pounds
Print length 342 pages
Publication date January 30, 2006

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